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When Star Games star Li Ning shoe edge strategic first step in China to catch up with the Nike brand 2006-08-22 14:49:33 & nbsp; Chinese shoes network www.cnxz.cn & nbsp; [source: Chinese shoes network] Print & nbsp; Close & nbsp; & nbsp; & nbsp; With the sports stars to enhance brand value for the Chinese sports enterprises, just on the road & nbsp; & nbsp; & nbsp; August 14, China's leading sports brand Li Ning and the NBA superstar Shaquille O'Neal signed in Beijing. The former spent $ 10 million to get O'Neal in China's right to speak. The next few days, O'Neill wandering Beijing, Shanghai and Chengdu three cities, Li Ning pocketed the face. Li Ning and O'Neal together, the Chinese sports enterprises with sports stars to enhance brand value has reached a new height. In fact, many Chinese enterprises are in the use of sports sports stars to enhance the brand, but the real success of the operation is not much. & nbsp; & nbsp; & nbsp; Li Ning initially for his company to speak & nbsp; & nbsp; & nbsp; Li Ning founder Li Ning is one of the brightest sports stars China last 1980s, he worked in the 1982 World Cup gymnastics competition, one person won all seven titles of 6 , it is regarded as a miracle in the history of world gymnastics. Subsequently, he won three gold medals at the 1984 Olympic Games. He habitually refers to him as g jordans on sale mens ymnastics prince, but gymnastics prince planted in the 1988 Seoul Olympics, and that the Olympic Games, Li Ning crop failure. & nbsp; & nbsp; & nbsp; and unexpected is that Li Ning announced his retirement soon after began to get angry at the mall. In 1990, Li Ning sporting goods company announced. By virtue of their position in the sports arena, Li Ning gradually won the favor of consumers. It can be said that, initially, the Li Ning Li Ning company actually carries spokesperson duties. & nbsp; & nbsp; & nbsp; Li Ning company was established in the first 10 years, Li Ning, the Chinese delegation has been mainly rely on sponsorship to attend the Olympic Games, Asian Games and the Chinese gymnastics team won a good reputation for themselves. In other words, the delegation of Chinese Olympic Games, Asian Games and the delegation of the Chinese gymnastics team is Li Ning's image endorsement. & nbsp; & nbsp; & nbsp; international brand Li Ning breakthrough is sponsored Gymnastics Association from 2000 began two years later, Li Ning, the Spanish women's basketball team to participate in the 14th World Women's Basketball Championship provides one-piece racing suit . Two years ago, the Olympic Games, Li Ning sponsored the Spanish men's basketball team. & nbsp; & nbsp; & nbsp; early last year, Li Ning and the NBA signed on as the official N jordans on sale online BA marketing partner. NBA Li Ning became the de facto image of endorsement. In January this year, Li Ning and the NBA Cleveland Cavaliers ?????????? & middot; Jones signed Damon & middot; Li Ning Jones wearing boots expedition NBA. Li Ning brand to become the first occurrence in the NBA's Chinese sports brand. Soon, Li Ning also with O'Neal signing. It is understood that Li Ning has been eyeing two other NBA stars - Wade and Ben & middot; Wallace, and Li Ning Company has partnered with the ATP has also been aimed at the world men's tennis star. & nbsp; & nbsp; & nbsp; Obviously, endorsements Li Ning is growing up to challenge the world's top sports brands Nike and Adidas by sports stars. In 2008, the Olympic Games held in Beijing, no doubt, Li Ning company, but also an opportunity. & nbsp; & nbsp; & nbsp; Interestingly, two years later, just as an athlete Li Ning then defeated Seoul 20 years. After 20 years, if you can really sense the Li Ning brand to become a world sports brand, it also will be a miracle. & nbsp; & nbsp; & nbsp; Li Ning signed Shaquille O'Neal, the big sharks use influence to open up the domestic market, but also opened up and a channel of international brand competition. & nbsp; & nbsp; & nbsp; Linghui achievements ANTA brand & nbsp; & nbsp; & nbsp; ANTA is the first Chinese sporting goods companies hire spokes Cheap jordans online air jordan 11 blackout for sale person. In 1999, ANTA 80 million a year and the cost of Kong Linghui signing table tennis players and is considered lunatic behavior. And it is the year of bold initiative by Kong Linghui uttered "I choose, I like", the brand slowly penetrated into the minds of consumers, that when Kong Linghui is Pingqiu prince, influence can be imagined. & nbsp; & nbsp; & nbsp; However, ANTA brand has been the most widespread influence is brought to you from two years ago, CBA league start, then they hire, including Battelle, including several CBA star became the spokesperson. & nbsp; & nbsp; & nbsp; the last two years, Anta star power through CBA greatly enhance the brand value. It is said that when Anta CBA have become sponsors because Li Ning to give up. Lining Cheng said do not know if it is Anta. The interesting is that there are basically Anta and Li Ning to hit the market by the basketball star, Li Ning, Anta is the largest competitor in the domestic brands. & nbsp; & nbsp; & nbsp; a breakthrough in ANTA future actions, they compete with Li Ning, NBA superstar also seems likely to do. ?? & nbsp; & nbsp; & nbsp; unfortunately only Li Ning and Anta & nbsp; & nbsp; & nbsp; proven, through the hiring of sports stars as Brand Ambassador is a sports brand shortcut to success. As early as 1985, when Nike was a very well-known small company, Adid air jordan 11 space jam for sale as, Reebok is the brand dominated the market for many years, almost the same time, Nike and Adidas sneakers air cushion technology invention, Nike find a great opportunity and Michael Jordan signing, create a professional image of basketball shoes, Adidas leapfrogged to become a professional sports market leading brands. & nbsp; & nbsp; & nbsp; But now it seems, only domestic sports brand Li Ning, Anta and more successful. Pick although hired a "God of War" Liu Yudong as the spokesperson, but has not been a new breakthrough in this regard, Liu Yudong retire after this year, but suddenly abandoned Liu Yudong. In addition, Conway, Ray-speed, Kinglake and other sporting goods companies have hired the spokesperson, but in general the spokesperson is basically fixed a person, not to make a change with the decline in influence of the athletes. Such so-called spokesman loses its meaning. & nbsp; & nbsp; & nbsp; deerhui, Mingle, Meike, flying grams, Xidelong, special steps such as a lot of sporting goods companies hire the actress as the spokesperson, but it seems very limited. Related news Adidas official release of the new "Chicago night color" Adidas D Rose 4, also to Derrick's hometown to pay tribute. The front of the shoe, purple and back blue, respectively represent the night sky of Chicago and the lake of Michigan. The yellow and the Retro jordans for sale lining of the flower color represent the reflection of the city lights. November 21st official release. 2013-11-30 10:00 upload and download annex (174.55 KB); Converse; Japan branch recently from the uniform style inspiration, bring this new design style for its signature shoes Jack Purcell. On the low profile classic, flexible use of military camouflage pattern and placed on the 1983 quality canvas, yellow, brown, blue and green color intersection striking appearance, but also equipped with present an open smile "signature" white rubber vulcanization. Currently, the shoes have been purchased through the Converse Japan designated stores, priced at & yen; 6900 yen.DeMar · 2016-02-16 15:45:31 Deluozan in TorontoDeMar from · Deluozan (DeMar DeRozan) the growth of the city of California Compton Toronto Canada to a distance of 2200 miles, but sometimes the distance seems to be much longer than actually. In 2009, he was a 19 year old freshman who was selected by the Toronto team. Now, at the age of 26, he has become the backbone of the league, the two All-Star team, and the city of Toronto has become his home. And in the 2016 Toronto all star sports event, he also played the role of the host. "It's important to play on behalf of the home team," DeRozan said, "which means participating in the highest level of competi jordan retro 14 white/fuchsia blast/black tion, which means that Toronto's sports culture has been recognized by people, which is the city's due praise." ." also means that since the Damon · Stoudemire (Damon Stoudamire) and Vince · Carter (Vince Carter), the rising talent from Toronto once again put on a small dinosaur shirt to pick up the beam. Now, turn to Deluozan play role models, become the children admired star. Since this time the team Deluozan has many original small fans also have to follow in his footsteps joined the alliance. : "it's absolutely booming," DeRozan said. "You can see a lot of Canadian players in the league, and the emerging young players are about to grow into superstars. I remember watching Anthony · Bennet Bennett (Anthony) in high school; now he's my teammate. Look at them, and you can see the booming of basketball in canada." DeRozan has a lot of experience here, especially in winter, because there is hardly any winter in California. 2016 spring Nike Air series is now available through Nike.com/nikeair and Nike designated retail stores. adidas ZX Flux " Red Space" limited sale 2016-02-22 15:19:13 adidas Originals before the popular shoes ZX Flux launched a new color, the designer to the stars is a source of inspiration, but have no choice but to use the blue and red tone, at the same time into the slices of w cheap air jordans hite star. Let the color not too abrupt, show 〉In fact, we have no surprise to Melo M11 appears, though earlier positive has not been officially released, but has its little photos out, today's Jordan Brand officially launched our Carmelo Anthony of the 11th generation of boots . The designer of this year's continuation of the overall design concept, will many of the familiar elements into the shoes of them. The first color also have their own meaning, whether it is from Brooklyn, New York Anthony contributions RED HOOK court, or his family, all drawn from the periphery of his life, it made us understand that he can be more close the details of life, but also for many people to understand, people can not forget our roots, whether you are a success or a failure, even if the rule of the league, the home is your haven forever. Nike Air Yeezy 2 - Sneakercube Christmas edition enjoy 2013-12-08 22:49:37 Every day we are receiving countless latest content from major brands of shoes, but artists from Poland & nbsp; Pawel Nolbert but in another novel way to show his own love for sneakers culture. In its organized a lecture entitled & nbsp; on Sneakercube art exhibition, Pawel Nolbert & nbsp; in the form of a cube shows us a both Sneaker shoes. Wherein one pair of Nike Air Yeezy 2 - Sneakercube Christmas version is particularly interesting, buy cheap jordans online the finished effect is really great Christmas joy. Next, let us enjoy the next & nbsp; & nbsp; Pawel Nolbert it works. Friends who are interested can log on Sneakercube personal website enjoy more & nbsp; Pawel Nolbert works. major brands have played a paternity licensing, Jordan has repeatedly Offer Full size shoes, so many have been feeling especially baby sneaker brand's intentions. Curry has just launched the first dual-signature boots Under Armour also follow suit, will launch a full size to Curry 1, in order to meet everyone's needs, as well as a child we release a version of the shoes spy photo, shoes are the choice of blue to create, use yellow render details and lining, Velcro ankle into the design, which is convenient to wear but also reflects the brand's delicate place, I wonder if we have not this pair of shoes Meng to do. Nike Air Force 1 Downtown "Liberty Art Fabrics" debut 2013-12-08 22:45:38 Due to this year because of the Olympic year, Nike about a thirtieth anniversary of the Air Force's offensive seems to have focused on the end of the year, in After successive released Lunar Force 1 and many heavy single product, today Nike has released a Nike Air Force 1 Downtown "Liberty Art Fabrics". This shoe biggest feature is the use of senior British department store Liberty Featured fabrics to create their shoes, creating the cheap foamposites effect of a canvas uppers, beautiful, and in the middle of the rivet body of the shoe design has become a bold this shoe finishing touch, unforgettable.Nike LeBron 13 now Mami! The red shoes, black ink in the bottom wave details, and XIII and LBJ Logo reveals the personal elements of James boots, small series have been tempted to start, do you? Marvel teamed up with Reebok's story is not over, since spider man is so popular, then how can the "Venom" as the shadow follows the form of venom does not appear, the new technology of collocation modified Reebok Night Storm HLS with a poisonous liquid fresh texture low-key black shoe highlights a package, inside the black and white tongue sign Marvel logo spider venom the tongue, and the leather shoes covered with black spider silk, messy and stylish? 2012-10-12 08:24 upload and download attachments (92.3 KB) 2012-10-12 08:24 upload download attachment (108.01, KB) 2012-10-12 08:24 upload download attachment (112.76, KB) 2012-10-12 08:24 upload download attachment (76.61, KB) 2012-10-12 08:24 upload download attachment (124.16, KB) 2012-10-12 08:24 upload download attachment (114.3, KB) 2012-10-12 08:24 upload download attachment (140.57, KB) 2012-10-12 08:24 upload download attachment (95.27, KB) & nbsp; & nbsp; & nbsp; & nbsp; [Chinese shoes Network - jordan 3 katrina 2018 shoe stock market] after two sporting goods company yesterday announced interim results, a significant rise in the share price immediately. Li Ning (02331) Interim losses 29,407,000 yuan (RMB hereinafter.), 95% by year substantially narrowed; Zuoshou City at HK $ 4.16, up 6.7%. Peak (01968) interim net profit 176 million yuan, greatly increased 45.45% yoy; Zuoshou HK $ 2, up 8.7%. Li Ning annual stop loss in sight money year after pitting early Xian Shuguang Li Ning first-half results. In addition to the medium-term net loss narrowed significantly, the company EBITDA (earnings before interest, taxes, depreciation and amortization) has swung recorded 260 million yuan; operating cash flow also turned up, reaching 165 million yuan; revenue 3.641 billion yuan during the period, according to annual growth of 16.1%; the point of sale for the first time there was a net increase since 2011, representing an increase of 119 last year, to the current total of 5,745. Executive Chairman and Acting Chief Executive Officer Li Ning at a press conference, said full-year results with confidence back to profitability. Since the end of 2014 after Kim Jin Jun retiring Acting Chief Executive Officer, Chief Executive Officer of the company to fulfill duties by the Li Ning himself. He pointed out, is still looking for suitable CEO candidate, but stressed that no emergency; at this stage is more important is to grasp the strategic direction and to build a new competitiveness; the company under their personal leadership and management, work well in the first half. In addition, the CFO had Huafeng said that Li Ning business focus on China, so the devaluation of their little effect. Pick interim dividend of 8 cents multiplied main professional sports in the Olympic, medium income 1.38 billion yuan, an annual increase of 6.9%; interim dividend of 8 cents per share, a jump of 1 times the annual payout ratio as high as 85.7%. Chairman and Executive Director Xu Jing Nan noted earlier Placing Shares share prices unexpectedly fell, while the company's interim profit and good cash flow and other financial indicators of health, it is hoped that through the dividend message of confidence to the market, while some make up and return to shareholders. Xu Zhihua, Peak CEO and executive director, said the expansion of overseas market for the company's long-term strategy will not change because of the RMB rate fluctuations;? Devaluation of their practice and believe this strategy helps. He believes that although the macro-economic situation is not optimistic, but the sporting goods industry after a reshuffle, low-end enterprise exit, it is now no shortage of market opportunities. (. Chinese shoes Network - the most authoritative and most professional shoe News China's top ten brands selected footwear: Belle, UGG, Danby slaves) & nbsp; adiSTAR Control adiSTAR since 2009 5 was replaced by Salvation, "savior" will become the highest content of science and technology on the market, but also the performance of the best control system running shoes, the double density midsole with embedded TPU structure so that the stability of running shoes reached a new high. This pair was born in the 2011 adiSTAR Salvation 3, and naturally it is a collection of Adidas's top jogging shoes technology. However, a series of dazzling configuration sheets are wonderful, but the real conquest of us is still the outstanding performance of adiSTAR Salvation 3. in the upper part of the shoe, ordinary jogging shoes usually only use ordinary cloth material. They are really breathable and portable, but they are difficult to truly attach to the wearer's feet and provide enough support. But the adiSTAR Salvation 3 Active ForMotion or the use of the technology of human engineering to make it more comfortable shoe is not only thin, can provide the most natural and comfortable package for the foot, strengthen the supporting effect of foot muscle inadvertently. At the same time, with the soft Geofit tongue, to further enhance the permeability of the foot position. The 360 - degree reflector allows it to escort you during the night run. But if you just use adiSTAR Salvation 3 as a night run equipment, it's obviously a big waste of its all-weather talent. as a high-end performance of the pursuit of extreme stability of the high-end running shoes, adiSTAR Salvation 3 in the design is no doubt in the first place. In the middle of the technology, we have seen a rather rare stable ForMotion technology. Compared with the ordinary ForMotion, the stable type has a larger horizontal sliding space. Although this still needs to slow down through the lens to observe, but as long as you put on adiSTAR Salvation 3, soon will be able to feel the feeling out of the ordinary. At the same time, in order to further enhance the very important heel error in the jogging shoes& nbsp; & nbsp; & nbsp; through official US confirmation Nike, Beijing Customs has seized 31 pairs of fake Nike shoes, is infringing goods. This morning, the Beijing Customs announced that at this year seized infringement cases since the first article of footwear. According to Beijing Customs statistics, since the beginning of this year, we have seized various types of 12 cases suspected of infringing intellectual property rights. Since this year, it has been protected, "Pfizer", "Sony", "Lancome" "Montblanc" and other famous international brands trademark.


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